Variables, or Tags, can be used to dynamically update Target information and personalize programs by pulling profile information from the platform. The only time a variable is ever required is when you are sending outbound emails. Every email must include the [UNSUBSCRIBE_URL] somewhere in the body of the email to follow compliance regulations for the […]
When building an email response program, you have the option of adding a landing page attached to the email you are sending out. If you decide to add a landing page to your response program, you will be able to generate PURLS for each target. PURLS stands for personalized URLS, meaning you can set the […]
Unfortunately no, it is not possible to embed a form in an email sent through the Chainlink Marketing Platform. Forms are not supported on most email clients due to security reasons. Instead, you can add a call to action or a link to a landing page with your form on it within the body of […]
The Anonymous Tracking tool in Chainlink’s Marketing Platforms allows you to gather data on targets who engage with your site without having to ask them to fill out a form to provide their information. Chainlink’s unique pixel tracking code make it possible to gather this information and see exactly how a target got to a […]
Attribution is used to comprehend the holistic journey someone takes when they interact with your marketing campaigns/programs. This information will help you understand what contributed to someone interacting with your marketing efforts. Follow the steps below to access your attribution performance analysis: Navigate to Attribution > Marketing Campaigns From the Marketing Campaigns page, click the […]
Any form you create in the Chainlink Marketing Platform has advanced tracking capabilities. Every form has three reports that you can view at any time. Follow the steps below to access your form reports: Navigate to Marketing > Inbound Program > Forms Find the form you want to analyze and hover over the gear icon […]
User suppression is useful if you want to temporarily remove a target from a segment, without having to completely remove them from that segment. This can be useful if you want to stop a Target from receiving additional promotional emails sent out to a Segment because the target has already completed a purchase during the […]
After someone fills out a form on your landing page, you have three options for the target: Redirect Immediately, Display a Confirmation Message For _ Number of Seconds and Then Redirect, or Display Confirmation Message. These options can be edited under the Submit tab when creating or editing a form. If you choose to display […]
Building landing pages using Chainlink’s Drag & Drop Editor is extremely easy, regardless of your web development experience. The Drag & Drop Editor has a number of different tools that can seem a little confusing if you are new to the platform. Under the Layout Blocks section of the builder, you will see 5 options […]
You can view/manage your own user profile, and those of your team in User Profiles Settings. Based on your account billing plan, you may be limited in the number of account users you can add. Below you can see the 4 different types of account users you can have: Main Account User Each account has […]